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Telosaes.it

Editor-in-chief:
Maria Palazzolo

Publisher: Telos A&S srl
Via del Plebiscito, 107
00186 Rome

Reg.: Court of Rome 295/2009 of 18 September 2009

Diffusion: Internet
Protocols - Isp: Eurologon srl

A member of the Fipra Network
Socio Corporate di American Chamber of Commerce in Italy

SocialTelos

PRIMO PIANO SCALAc

Telos Primo Piano Scala c

the collection TWO, our way to
celebrate the tenth anniversary
of our monthly publication
Primo Piano Scala c.

the collection ONE, our way
to celebrate the first five years
of our monthly publication
“Primo Piano Scala c”.

September 2016, Year VIII, n. 9

Donatella Campus

Voter or groupie?

Telos: Politics follows market logic: a candidate is created (and sold) as a product and citizens are treated like consumers of any other commercial commodity. How true is this statement?

Donatella Campus: Obviously politics is more than this, but it’s true that we’ve imported certain commercial marketing techniques and now use the term political marketing. The idea is that a successful electoral campaign is based on identifying potential voters and their priorities ...more

Editorial

Not even Colin Firth’s dashing good looks would have turned a stuttering King George VI into a leader. Yet, with Logue’s help the King managed to make a moving radio address to the country after Britain declared war on Germany in 1939. Like a true leader. In his History of Germany since 1789 Golo Mann ...more

the collection TWO, our way to
celebrate the tenth anniversary
of our monthly publication
Primo Piano Scala c.

the collection ONE, our way
to celebrate the first five years
of our monthly publication
“Primo Piano Scala c”.